Grafisk Design, Identitet,
Emballage design & illustration

The brand identity for the new Chinese high-end men´s fashion brand, M-IDEA FOREVER, is based on a strong concept, which expresses the brand’s two fundamental characteristics; Avant Garde and Technology.

The black and soft Avant-Garde is expressed through the raw graphite. The bright and hard Technology grows out of the polished diamond. The Carbon Concept unites them.

Corporate identity / Fashion design / Agency : Scandinavian DesignLab 2011

Freelance Grafisk Designer Line Arlander. Identitet - & Emballage Design 
Tlf./Phone +45 41600046

København / Copenhagen, Denmark